Industry value chain Legacy 2 | Department of Primary Industries and Regional Development

It really tried to get people to think about
their sheep business in terms of the value chain, rather than just as a sheep production
system. The value chain being from the customer, right down to the farm. Dale is a really important
part of our project. He worked with V and V Walsh and that was a real eye opener for us it
actually allowed us to understand the business from their point of view. You know, in the
first place we have actually made people aware of dedicated value chains, which was something
that was not really well understood, but we have also been able to get Dale to engage
a processor in that process. We have really trying to get that it happening at the ground level, not just from an academic point of view. There is an opportunity for Western Australian producers to take advantage of current commodity
prices and buoyant markets in the red meat sector. As we are looking to grow our markets, there is that opportunity for increasing flock numbers in WA. And it could not be better time, with wool prices where they are and red meat prices where they are, for
producers to look at growing flock numbers and supplying these growing markets. So it is encouraging to see the investment made by the State Government and the SIBI project
across the supply chain and the relationships that have been forged in the commercial space,
which I think will be legacy relationships that will go beyond the project term.

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